Creative Allies had the opportunity to partner with “Gilmore Girls” to create official merchandise. When the Netflix miniseries, “Gilmore Girls: A Year in the Life.” was set to be released, everyone looked for creative ways to get fans involved and create buzz.
This show ran for seven seasons and gave the audience a glimpse into the life of Lorelai, played by Lauren Graham, and her daughter, Rory, played by Alexis Bledel. The personalities of Lorelai and Rory are bold, strong and complex-exactly the way they like their coffee at Luke’s Diner in this millennial comedy-drama series.
Is it a show? A lifestyle? A religion? Maybe all three. Listed as one of Time Magazine’s “All-TIME 100 TV Shows,” we asked fans to show us their creativity and create artwork inspired by the show.
We asked fans to design a graphic inspired by Gilmore Girls. Fans could create art inspired by a selected quote from the mother-daughter duo, or any of their favorite Gilmore Girls cast members. The winners got the opportunity to be featured on official merchandise for the show and win up to $1,000 cash!
The show was took a pause for almost ten years so it was time to check in with these memorable characters.
Here is some of the great artwork for this hip hop marketing campaign. All designs are inspired by Fetty Wap’s For My Fans Tour in 2019.